Number one for English language teachers

Marketing strategy

Students are introduced to the topic of marketing strategy in this instalment of David Baker's Marketing series. Students read a text about European low-cost airlines and listen to a conversation between a marketing manager and an intern about marketing strategy.

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Readers' comments (7)

  • Hi, great resource thanks. Where can I find part 1 please?

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  • Hello,

    Thank you very much for your comment, we are really pleased you like this resource. All the resources in this series can be found here:

    http://www.onestopenglish.com/esp/marketing/

    Best wishes and happy teaching!

    The onestopenglish team

  • My bad, found it! Sorry!

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  • Hello!

    Where can we find the recorded text for the listening section?

    Thank you!

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  • Hi there,

    Many thanks for the lovely feedback. Great to hear that you are finding them so useful.

    Best wishes,
    The onestopenglish team

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  • The lesson plans from this webpage are Amazing, THanks a lot!

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  • Hi emcmonagle! We're really glad you are enjoying this series. Not long to wait now - the next instalment will be published in January.

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  • I am finding this series very useful in my lessons. Will Parts 3,4,5 and 6 of the series be uploaded? If so, when will this happen?

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